kompetenz

 

Expertise

2expertise

 

Our academic team is made up of psychologists and social scientists. Close contact with institutes of higher education ensures that the team is always up to date with the latest theories in "Marktpsychologie". We are thus able to apply the latest empirical methods practically.


We are particularly expert in conducting research on shopper insights, the psychological effect of brands, the effect of advertising and the psychological factors which lead to success when designing products and packaging.